DHL eCommerce – a division of Deutsche Post DHL Group, has expanded its Hong Kong distribution centre amid strong e-commerce export growth in China expected to reach €1.6trn (HK$16.76trn) by 2020. The Hong Kong distribution centre will support e-commerce export growth particularly from the South China region such as in Shenzhen, Guangzhou and Hong Kong and will connect e-commerce exports to 220 countries and territories worldwide.
“Cross-border e-commerce continues to flourish in China with revenues rising over 80% year-on-year to reach €12bn in 2017, out of which €4 billion are in e-commerce exports,” said Charles Brewer, chief executive, DHL eCommerce. “We see a huge opportunity for China e-commerce exports particularly to popular markets such as the UK and U.S. but increasingly also to emerging markets such as Southeast Asia, India and Latin America. DHL is investing in our presence in China to ensure we are well-positioned to support businesses to capture cross-border e-commerce opportunity,” Mr Brewer added.
The Hong Kong distribution centre will focus on e-commerce exports weighing up to 2kg to 220 countries and territories worldwide and up to 20kg to popular e-commerce export markets such as UK, US, Canada, Germany, France, Spain and Asia Pacific (Australia, Israel, India and Southeast Asia). With a capacity to manage over 70 million shipments annually and the ability to handle special shipments such as lithium batteries, the facility will support e-commerce sellers looking to export to an increasing number of markets internationally.
“Chinese brands are gaining popularity worldwide and we see a huge shift in consumer attitudes towards the “Made in China” brand. Many of our customers are now gaining an international following in various categories such as fashion, electronic and home accessories but we are also seeing increasing popularity in more categories such as pet accessories, menswear and sports equipment,” said Zhi Zheng, managing director, North Asia, DHL eCommerce.
“In addition, specialised services provided by e-commerce platforms and marketplaces, such as foreign language expertise and logistics and distribution services, all help to boost cross-border e-commerce exports. In China, we work very closely with e-commerce platforms and direct customers to support Chinese sellers internationalize their products by making logistics as easy and affordable as possible,” Mr Zheng added.